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Thursday, September 16, 2010

Kotaku: Reach's First Day Sales Hits $200 Million


According to Microsoft, Bungie's new game, Halo: Reach for the Xbox 360 generated $200 million in sales in the United States and Europe within the first 24 hours, Kotaku reported. It's core predecessor, Halo 3, made $170 million in the United States along during the first 24 hours.

Microsoft is including Europe in its sales figured for the first 24 hours, which most likely means Halo 3 outsold Halo: Reach in the first 24 hours, but most likely not by much. Halo 3 set a record for highest gross of any entertainment product within 24 hours of its release, so it would've been a large feat for Halo: Reach to surpass that number. Surely if they did, Microsoft would be bragging their asses off.


Halo: Reach's single-player campaign puts
you in the place of Noble 6, who is a new
addition to Noble Team on the planet Reach.

"Halo: Reach is the biggest game Microsoft has ever released, and its launch has already surpassed every game, movie and entertainment launch this year," announced Phil Spencer, corporate vice president of Microsoft Game Studios. "Every major installment has grown in scope and popularity, firmly cementing the Halo franchise as one of the most popular entertainment properties in the world over the past decade." This is impressive on its own, but what will be more impressive will be Halo: Reach's numbers in the coming months. I also contributed to those numbers two days ago when I bought Halo: Reach at Whitewater's local game store, Level Up Games. I will personally attest to it's entertainment value. The game kicks ass. Tonight I will be finishing the last mission co-op on Legendary with a friend, so I won't be sleeping much tonight!

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